Real Estate

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You CAN Do It Right

Video not visible? Watch here. “You do stuff because you can, not because you should, or you do it right.” Scott Stratten I see this all the time with Realtors and solopreneurs. When new technology is introduced, the tendency is to do the very minimum rather than step out of an existing comfort zone and [...]

1Sep2011 | | 2 comments | Continued
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Ah Ha! Ken Brand’s Book Surprises

I’ve been following @KenBrand since the dawn of twitter time. He has always displayed class and professionalism in his interactions, and has my respect for his real estate knowledge and experience. Earlier this month I realized Ken had published a book for real estate agents, and I sent him a message of congratulations. I received [...]

24Aug2011 | | 4 comments | Continued
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Facebook for Realtors

Earlier this week I was invited to NOCBOR (Board of Realtors) to introduce ways in which Real Estate Agents could use Facebook as business tool. The following presentation was used as an overview for beginners and an impetus for further conversation and questions. Facebook for Realtors Share this:

12May2011 | | 0 comments | Continued
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Evaluate Social Media Impact Before You Act

I’ve been watching responses to The Lones Group v. Rothamel: A case study in destroying your on-line reputation with great interest. Jay Thompson hit it on the nose when he called it a “case study”.

27Feb2011 | | 0 comments | Continued
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Social Media for Real Estate Agents

Yesterday I had the opportunity to explain to a room of Michigan REALTORS why I believed social media was important to the real estate industry. What is exciting about my findings is that I personally have a baseline for success. For the past year, I have been helping lessees, buyers and sellers with their real [...]

10Nov2010 | | 1 comment | Continued
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Real Estate Videos – Which Style Do You Prefer?

I’m requesting your feedback and thoughts. As more and more agents begin to create videos of their listings, I’m wondering which style is preferred. Do you like the more formal, but potentially sterile, stitched professional image videos or the casual first person tours that may display the home’s blemishes? The following videos are the perfect [...]

5Mar2010 | | 29 comments | Continued
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Characteristics of Personal Assistants in the Real Estate Industry

The following statistics were taken from the 2008 National Association of REALTORS® Member Profile. 14% of REALTORS® use at LEAST one personal assistant 51% of personal assistants are unlicensed 50% of personal assistants are employed part-time 53% of personal assistants work exclusively for one REALTOR® If you are a Real Estate Agent looking for an [...]

3Dec2009 | | 0 comments | Continued
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Social Media Revolution in Real Estate

A couple of months ago I was invited by a fellow Realtor to attend North Oakland County Board of Realtors Technology (NOCBOR) Board meeting. (I am a licensed agent in Michigan) I assumed I was observing, everyone else assumed I was joining. So I now find myself part of the Tech committee. That role quickly [...]

9Nov2009 | | 3 comments | Continued
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Still Available: VA Blitz

Although the official VA Blitz day has come and gone, all three participating entities are still available to you. Yesterday several members from the Michigan Virtual Assistant Association (MIVA) spent the day in BIGGBY Coffee locations throughout Southeast Michigan. For a suggested donation to Operation Kid Equip (OKE) patrons could request a free 25 minute [...]

15Oct2009 | | 0 comments | Continued
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Social Media Revolution Video

If you are an entrepreneur, Realtor, salesman, or company owner and you haven’t set social media goals yet, contact us and we’ll point you in the right direction. Still not sure how important social media is to your future business? Watch the following video and then decide. I first saw this a while ago, but [...]

10Oct2009 | | 1 comment | Continued