A large portion of Canada's Anti-Spam Law went into effect on July 1, 2014. Section 6 of the legislation specifically deals with commercial electronic messages, or CEM, which includes email, text, and chat. Chat also applies to direct messages or private chat messages through social media platforms. This law concerns you because it applies to ANY account located within Canada on your marketing list. The documentation says that it does not apply to server relaying but does apply when the … [Read more...] about Canada’s Anti-Spam Legislation Review
Branding, Images, and Graphic Design
The way your company makes a first impression, is remembered, or perceived rests partly in the decisions you make about your Branding, Images, and Graphic Design choices. Dictionary.com defines Graphic Design as The art or profession of visual communication that combines images, words, and ideas to convey information to an audience, especially to produce a specific effect. Graphic Design has become much more important than it seems at first glance. Our marketplace demands visual … [Read more...] about Branding, Images, and Graphic Design
Designer Fashion in the Web Site Building World
Is there a website in your future? Whether you’re web site building for the first time or revamping an existing site, the wonderful world of web design is always evolving and changing. Site designs fall in and out of style just like those cute wedged heels or that colorful bow tie. The huge difference between changes in fashion and building web sites is that changes in web design are usually driven by function and usability. A site driven solely by design, although intriguing to look … [Read more...] about Designer Fashion in the Web Site Building World
Hiring the Perfect Online Business Manager
When hiring an Online Business Manager, look for someone with all the skills and temperament of an Air Traffic Controller. You'd be surprised at the number of similarities in job requirements between the two professions! Organization, time management, and communication skills are balanced by the ability to triage tasks in a crisis, stay calm under pressure, and deliver great customer service in a fast-paced work environment. Whether searching for a skilled ATC or hiring the perfect OBM, you … [Read more...] about Hiring the Perfect Online Business Manager
Funneling Business into Your Sales Funnel
Has your sales funnel sprung any leaks? Are your services (or products) attractive enough to convince a suspect to have a second look, become a prospect, or better yet, committed? Recognizing and acting on every phase of the sales funnel will help stop leaks, and gain you more business. You don’t get to talk to or interact with business suspects, so maybe you need to take a step back and look at what you’re doing to attract them. If you’re already visible and active in social media, now is … [Read more...] about Funneling Business into Your Sales Funnel
